Analytics

Google Search Console is a powerful free tool from Google that gives you a ton of data, but how do you use it? What even are impressions, clicks, or position anyway? In this article we'll walk you through Google Search Console's metrics and show you how to use them for your SEO strategy.

Google Analytics is a critical tool for understanding your traffic and how effective your SEO strategy is. Learn how to set up Google Analytics, and how to use it in your SEO strategy.

Check out the best google analytics dashboards you should be using to chart your performance and track your team's growth.

The bounce rate of your site is the rate at which visitors lan on your site and leave immediately. Learn more about bounce rate, why it matters for SEO, and how you can reduce it so visitors to your website are sticking around.